MY MISSION IN LIFE IS NOT MERELY TO SURVIVE, BUT TO THRIVE, AND TO DO SO WITH SOME PASSION, SOME COMPASSION, SOME HUMOR, AND SOME STYLE. - MAYA ANGELOU
I'M ON A MISSION TO HARNESS THE POWER OF STORYTELLING
TO 

Marcus Yves

AMERICAN CREATIVE DIRECTOR
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I partner with brands to translate their value to the world.

I partner with brands to translate their value
to the world.

HERE ARE SOME OF MY FAVORITES:
The immigration reform nonprofit
The ethical water bottle company
The anonymous social networking app
The international banking institution
The modern consulting startup
The fashion technology company
The record label and production company
The beauty box membership startup
The Millennial mental health nonprofit
The actor and recording artist
The actor and recording artist
The actor and recording artist
It's all about a feeling.
I use tools like color, imagery, language and semiotics to craft a story that resonates with your emotions.
MY MEDIUMS OF STORYTELLING:
Websites
Photos
Video
Graphic Design
Social Media
Apps

Through my studio Vibrancy, I’ve had the privilege of working with over fifty brands across the globe to craft meaningful connections with their audience. Every day, I combine my skills in design, filmmaking, photography and writing with a deep love for psychology, research and strategy.

Through storytelling, we accomplish two powerful things: clarity in your message and a genuine sense of caring. A story has the potential to change the world. As we know, it's how history was understood in the first place.

MY MISSION:
To empower people to pursue their passion and make a meaningful impact on the world.
DISCOVER MY STORY
I love what I do.
HERE ARE SOME OF MY PROJECTS:
To learn more about the Verde project:
VIEW THE CASE STUDY
The brand identity of Verde, the groundbreaking Soho House-inspired cannabis social club.
The brand identity of Verde, the groundbreaking Soho House-inspired cannabis social club.
To learn more about the Your Voice project:
EXPLORE THE CASE STUDY
A digital platform promoting mental health through the celebration of powerful human stories.
To learn more about the AIMS360 project:
EXPLORE AIMS360
The brand identity for the fashion industry's leading technology company.
Frontera, the vivid short film I produced telling the story of a Latino Millennial fighting for his family.
To learn more about the Welcome.us project:
EXPLORE THE CASE STUDY
A digital campaign promoting immigration reform for Mark Zuckerberg, Bill Gates and Sean Parker’s nonprofit.
The first official commercial for Whisper, the explosive $200m anonymous social networking app.
To learn more about the Whisper project:
EXPLORE THE CASE STUDY
To learn more about the ReFeed project:
EXPLORE REFEED
The digital home for ReFeed, the inspiring, for-purpose app startup harnessing the power of geo-technology to end food waste in the U.S.
The digital home for Steel Wool, the innovative LA-based record label.
To learn more about the Steel Wool project:
EXPLORE THE CASE STUDY
The brand identity for Alldyn, the company pioneering the future of consulting.
To learn more about the ALLDYN project:
EXPLORE ALLDYN
Shelf, the immersive social networking app elevating the social experience of cosmetics.
To learn more about the Shelf project:
EXPLORE THE WEBSITE
There's nothing more powerful than a great idea.
Let's share yours with the world.
CONNECT WITH ME
AMERICAN
CREATIVE DIRECTOR
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AMERICAN CREATIVE DIRECTOR
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